Easy Business App vs Xero: Real Talk from a BAS Agent (Case Study)

Learn how one BAS Agent saved hours every week — and $17,000 a year by switching to Easy Business App...

Zakaria Malahfji is an Australian BAS Agent working with tradespeople and small service-based business owners. His clients aren’t accounting experts - they’re busy, hands-on professionals who need their finances sorted quickly and without fuss. Traditional legacy tools like Xero, while powerful, proved to be slow, complicated, and often overkill for these types of businesses. 

That’s why Zak began recommending Easy Business App to his clients.

The result? Over 30 of Zak’s clients now run on Easy Business App, enjoying faster workflows, simpler interfaces, and lower costs. Zak himself has slashed monthly bank reconciliation times from twenty minutes or more in Xero to just 60 seconds in Easy Business App. His clients love it. He loves it. And he’s not looking back.

Meet Zak

Zakaria Malahfji is a BAS Agent based in Western Australia, supporting a niche but vital segment of the business landscape: sole traders and micro-businesses in the trades and service industries. Electricians, plumbers, cleaners — these are the clients who trust Zakaria with their financial operations.

Many of these clients are not tech-savvy. They're on worksites, not in offices. They don’t have time for complex financial software or the budget for bloated systems with features they’ll never use. Zak recognized this gap and made it his mission to find tools that were intuitive, fast, and built for real people, not just finance professionals.

Enter Easy Business App — a tool Zak not only uses in his practice but also recommends to clients as a smarter alternative to more traditional accounting platforms like Xero.

The Challenge

While Xero and other full-suite platforms offer comprehensive accounting features, Zak found they often created more problems than they solved for his smaller clients:

• Overcomplicated interfaces for simple tasks like invoicing and bank reconciliation
  
  
• Long setup processes requiring accountant assistance
  
  
• Expensive monthly fees for features clients didn’t need
  
  
• Slow system performance in legacy products, based on outdated technology overseas servers
  
  

These issues meant Zak spent more of his own time setting things up and explaining features — time that either went unbilled or inflated client costs. And despite all the time spent, clients still didn’t feel confident using the platform on their own.

The Solution: Easy Business App

Zak found in Easy Business App the ideal solution for his client base:

• Pay-as-you-go pricing: Clients only pay for the features they use — e.g. $10/month for payroll up to 4 employees.
  
  
• Mobile-friendly: Perfect for tradies who prefer to manage finances on their phones and snap receipts on-the-go.
  
  
• Lightning-fast performance: A modern tech stack means instant page loads — and features like auto-confirmed bank rules and bulk coding save hours. .
  
  
• Simple, intuitive interface: Even non-tech-savvy users quickly grasped how to issue invoices, reconcile transactions, and generate reports.
  
  
• Built for collaboration: Clients can invite their accountant with one click and share access easily.

The Results

Since switching to Easy Business App, Zak has:

• Moved over 30 clients to the platform — with more in the pipeline.
  
  
• Reduced typical monthly reconciliation times from 20+ minutes to 60 seconds.
  
  
• Saved $17,000 per year in software fees vs. Xero
  
  
• Improved client satisfaction, with many now handling invoicing and cashflow visibility on their own.
  
  
• Streamlined payroll with easy Single Touch Payroll submissions directly to the ATO — no messy setups.
  
  

Here’s how Zak put it:

“Reconciling a month of transactions that takes 20 minutes in Xero only takes 60 seconds in Easy Business App — and I can bulk code 100s at a time. That’s saving both me and my clients a lot of time and money!”

Client Use Cases

Zak and his clients primarily use Easy Business App for:

• Invoicing: Easily send, track, and follow up on payments.
  
  
• Payroll: Run STP-compliant payroll without needing complex setup.
  
  
• Business insights: Instantly see what’s coming in and going out and run P&L and expense reports.
  
  
• BAS reporting: Generate ready-to-use GST and BAS summaries in one click.
  
  
• Collaboration: Easily invite Zak to manage and reconcile accounts on their behalf.
  
  

Even clients who had previously used Xero have happily switched, appreciating the simplicity and speed that Easy Business App offers.

The Benefits

For Zak:

• Saves hours each week in client support
  
  
• Can take on more clients without hiring
  
  
• Delivers more value in less time
  
  

For his clients:

• Faster workflows with no steep learning curve
  
  
• Affordable pricing that matches their usage
  
  
• Mange their business on their phone/tablet on-the-go

Zak’s journey with Easy Business App highlights a powerful truth: the best software isn’t always the biggest — it’s the one that fits. For his small business clients, Easy Business App is exactly that. It fits their needs, their budget, and their lives.

“My clients don’t want bells and whistles — they want fast, easy, and affordable. That’s what Easy Business App gives them.”

Want to See the Same Results?

If you’re an advisor working with small businesses or service-based clients, discover how Easy Business App can help you save time, improve client experience, and scale your impact.

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